Our Transparent Promise

At FurReal, we believe in complete transparency about how we support animal welfare. Here's exactly how your purchase makes a difference:

How It Works

Step 1: Your Purchase Powers Change

• Every Order Contributes: 20% of each sale's profit goes directly to our Shelter Support Fund
• Your Choice: Add an optional donation at checkout (100% donated)

Step 2: Building Our Impact Fund

We collect contributions until we reach $500, enough to make a meaningful difference to a shelter's operations.

Step 3: Community Chooses the Recipient

Once we hit $500, we create an Instagram poll where our community votes on which local shelter receives the donation.

Step 4: Direct Donation & Transparency

We make the donation directly to the winning shelter and share:

• Receipt/proof of donation
• How the shelter plans to use the funds
• Updates on the impact made

We're building toward our first donation! Every purchase brings us closer to supporting a local shelter.

Our Mission in Action

As a new company, we're excited to begin our journey of supporting animal welfare. Once we complete our first donation, we'll share:

• Which shelter our community chose
• How the funds were used
• The specific impact made
• Photos and updates from the shelter

Why This Approach?

Meaningful Impact

$500 can provide significant help, whether it's food, medical care, or shelter improvements.

Community Involvement

Our customers choose where their collective support goes, creating a stronger connection to the cause.

Complete Transparency

Every dollar is tracked and reported, so you know exactly how your purchase helps.

How to Maximize Your Impact

1. Share our mission - Tell friends about FurReal's approach
2. Follow our Instagram - Vote in shelter selection polls
3. Add checkout donations - 100% goes to the fund
4. Spread awareness - Help us reach more animal lovers

Partner Shelters

We work with registered animal shelters and rescue organizations. Shelters are selected based on:

• Legitimate charitable status
• Transparent operations
• Local community impact
• Specific needs that match our donation amount

Questions?

How often do you donate?
Every time we reach $500 in our fund.

Can I suggest a shelter?
Absolutely! Contact us with shelter details.

What if I want to donate more?
You can add any amount at checkout - every dollar helps us reach the next milestone faster.

Do you take a cut of donations?
Never. 100% of checkout donations go to the fund, and we cover all transaction fees.

When will the first donation happen?
We're working toward our first $500 milestone. Follow our progress and be part of choosing our first shelter partner!

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Follow us on Instagram to vote in our next shelter selection poll!